My Descent Down a Slippery Slope
So when I was going through the process of actively transitioning, I began to do a lot of research online about what the best products and practices would be for my head of hair. I am admittedly, to a fault, a sucker for marketing. So when I landed on the site of a Brooklyn-based salon that starts with an M and ends with -iss Jessie’s, I was dazzled by their retro-cool branding, vault of before and after photos (“ooh! i wonder if I will look like *that* girl???), chic instructional styling videos, and a product line with names so saccharine sweet that it will give you cavities just by looking at them (Puddings! Buttercremes! Meringues! Oh my!)
I was sold.
So I cut my hair and bought a product or two of theirs. Also a sucker for sales and the online shopping, when their Buy One Get One Free holiday sale came around I bought a lot more stuff. A lot. But it was expensive and expensive stuff must be good for you? Right?
WRONG. And I found that out by trying out my cousin’s $3 tub of styling gel from Sally’s that did more for my curls than anything named after a dessert.
Since then, I my world has slowly devolved into a state of affairs best known as “Product Junkieism”. What I thought was going to work for me didn’t and now I need to find what does. I find myself sneaking out of the office on my lunch breaks, not to get food, but to get products. A new conditioner with “more slip”! Styling gels! Leave in conditioners! Spritzes! A tub of “Cocolatte Moisturizer” (why IS all this stuff named after things I want to put into my mouth???)! I even scooted downstairs to the Bed Bath and Beyond beneath my office to grab a blow dryer with a diffuser attachment.
Normal people “grab a quick coffee”. Me? “a quick blow dryer”. See the issue??
But what have I learned?
1. A hefty price tag doesn’t necessarily buy you a quality product as much as a SUH-WEET website and stellar branding.
2. Paypal really does make online purchases a breeze. Maybe too easy? (no– product junkieism isnt limited to stores and the internet plays a huge role in this addiction).
3. The universe of products is vast and seemingly endless (me = also a sucker for options). And it really does take a lot of effort and time to figure out what works for you in terms of having the healthiest hair (and body and life) possible. But I’ve realized that it does not have to be all consuming and it certainly does not have to be expensive.
4. Um. It’s kind of fun. So for now, I’m going to enjoy it. But hopefully this too shall pass because I don’t want “New Dresser” to be on my product wishlist.